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ERP as a Cultural Shift: Why Technology Alone Is Not Enough

Author: Hanna Schuller

Feb 25, 2026

ERP Is Not an IT Project. It’s a Cultural Moment 

The fastest way to undermine an ERP upgrade or implementation is to label it as an IT project. The moment it is framed as a technical exercise with servers, integrations, configurations - the rest of the organization quietly disengages. Operations assume “they” will adapt, finance awaits training, and the sales team hopes nothing will change. Meanwhile, the system is being designed to govern how everyone works. When ERP is confined to IT, you get technically correct solutions that fail socially: shadow systems reappear, data discipline erodes, and the go-live becomes something to survive rather than something to own. ERP doesn’t fail because of software limitations, it fails because the organization never saw itself in the project. 

Making the Project Visible - and Inescapably Collective 

If ERP truly belongs to the whole organization, it must feel like that in the everyday life - not just in steering committees. Subtle signals matter. Artifacts matter. Presence matters. An ERP transformation becomes real when it leaves the project room and enters corridors, lunch areas, and team meetings. When it shows up in places where culture lives. 

Some organizations do this intentionally: 

  • Two-way communication, not broadcast updates 
    Newsletters and town halls are expected. What makes the difference are open Q&A sessions, anonymous feedback channels, short pulse surveys, and managers equipped with talking points for team discussions. ERP communication must travel downward, upward, and sideways. 


  • Embedding the conversation into existing forums 
    Instead of isolating the ERP topic, it is discussed in sales meetings, warehouse stand-ups, finance reviews. The message becomes: this is part of how we run the business, not a parallel universe. 


  • Active observation of resistance 
    Every organization has informal opinion leaders. Some are enthusiastic. Some are skeptical. The latter group is often more influential. Rather than labeling them as obstacles, mature programs identify them early, listen carefully, and involve them deliberately. Resistance is data. Ignoring it only drives it underground. 


  • Ritualizing milestones 
    Mock go-lives, countdown boards, visible testing dashboards, small celebrations after key achievements. These moments reinforce progress and shared effort. 

These actions may seem peripheral compared to system configuration, but they shape perception, and perception determines engagement. When employees repeatedly encounter the message in meetings, visuals, conversations, peer interactions, that this initiative affects how the company operates, the narrative shifts. It is no longer “IT’s system.” It becomes “our new way of working.” 

Change Management as Behavioral Design 

Change management in ERP programs is often reduced to training schedules and communication plans, but at its core, it is behavioral design. People adopt new systems when three conditions are met: 

  1. They understand why the change is happening. 

  2. They feel capable of operating in the new environment. 

  3. They experience serious leadership 

Clarity of purpose must go beyond efficiency claims. Employees need to see how the ERP supports strategic direction, growth, transparency, scalability, compliance, and customer service. The “why” must connect to something meaningful. Capability comes from practical exposure: hands-on simulations, role-based scenarios, and super-users embedded within departments during stabilization. Confidence reduces resistance more effectively than persuasion. Credibility comes from consistency. If leaders bypass new processes or tolerate workarounds after go-live, adoption collapses. If they insist, calmly but firmly, that the ERP is now the backbone of operations, acceptance accelerates. A successful go-live is not defined by the absence of issues, there will always be issues. Success is defined by collective commitment to solving them within the new system rather than retreating to the old one. 

Beyond Go-Live: Acceptance as the Real Milestone 

The real milestone is not the technical switch-over. It is the moment when conversations shift from “the new ERP” to simply “how we work.” 

That shift happens when: 

  • Managers use system data in performance discussions. 


  • Employees stop keeping parallel spreadsheets. 


  • Super-users are consulted naturally. 


  • Feedback continues to shape improvements. 


  • The project team dissolves into operational ownership. 

At that point, the ERP initiative has achieved what it was meant to do: align technology, processes, and people around a shared operating model. ERP implementations are not IT projects. They are organizational turning points. The software may enable the change - but culture determines whether it endures. 

Get in touch with the author!

Get in touch with the author!

Get in touch with the author!

Hanna Schuller

Management Consultant | Business Applications

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Dyve is a modern tech advisory firm in Management, ERP & AI. We combine strategic thinking with flexible delivery models.

© 2020 - 2023 Dyve Group AB (559291-2496). All Rights Reserved. Made by Dyve Studio.

Dyve is a modern tech advisory firm in Management, ERP & AI. We combine strategic thinking with flexible delivery models.

© 2020 - 2023 Dyve Group AB (559291-2496). All Rights Reserved. Made by Dyve Studio.

Dyve is a modern tech advisory firm in Management, ERP & AI. We combine strategic thinking with flexible delivery models.

© 2020 - 2023 Dyve Group AB (559291-2496). All Rights Reserved. Made by Dyve Studio.